Japanese Culture in New York - Chopsticks NY

When scientific sophistication is united with artisanship, it creates a surprising outcome. Ultralight and durable titanium is not only a material used for spacecrafts, medical equipment, and utility products––it is now something that stimulates your five senses. Horie Corporation, a technology research and development company in Niigata prefecture, has developed a unique coloring system for titanium that can control even angstrom-sized sparkles. This system enables the company to create beautiful gradations of color and shimmering light, giving you a sparkling show on each titanium "canvas."

Using its expertise in titanium, Horie Corporation produces numerous items, such as doorplates, kitchen utensils, cups, stationery, accessories, and even titanium facial pads. Horie's new Wabi series maximizes the company's special techniques, combining the spirit of traditional craftsmanship with the refinement of contemporary design. The hand-polished, smooth surface of beer cups and gui-nomi (small cups for drinking sake) in the Wabi series, have a beautiful golden hue. The patterns feature traditional Japanese motifs and evoke in "wabi," a Japanese sense of beauty. The form of the cups is carefully designed to fit the shape of cupped hands. What's more amazing about these cups is that they even affect the flavor and texture of what you drink. Thanks to titanium's photo catalysis effect, the cups purify beer and sake, letting you appreciate a mild and round flavor that you've never experienced.

Horie Corporation established its New York branch last year, and will bring its products to the New York International Gift Fair at the Javits Convention Center August 16th-20th. Quite soon, you will have a chance to touch, taste, and feel the perfection of Horie's products, which perfectly blend classic and modern sensibilities.

Using rice polished to 23% (highest level in the market), it has a long finish with a fruity and floral aroma.